SUPPORTING YMCAS
2023 Year-End Highlights YMCA of the USA
YMCA leaders have identified and communicated several key areas where they need increased support from the national office. Y-USA has heard this direction and, in response, focused our efforts and resources in these three priority areas:
Financial Resources for YMCAs
Identified 29 leading practice areas to be led by national staff. Resources already are available in most areas, and Y-USA launched 15 activation cohorts for YMCAs.
More 2023 Highlights
Responding to
YMCA PRIORITIES
Learn more: Praesidium Accreditation
LEADING PRACTICE AREAS
Learn more: YESS
Began serving 19 associations through YMCA Enterprise Shared Services (YESS). Active lines of service include human resources, finance, customer experience, risk management and information technology.
Enabled 103 Ys to begin the Praesidium Accreditation process to strengthen their child protection practices.
Small and Mid-Size
Mid-Major
Total
Launched new forums for gathering CEO feedback:
Quarterly CEO Town Halls
A 13-member CEO Advisory Council
A 13-member CEO Advisory Council
Forum
Quarterly CEO Town Halls
Forum
2,800
Activated more than
who sent 12,800+ messages
4 months early
by simplifying the Annual Reporting process for YMCAs with the new Data Collection Hub.
Delivered Movement Insights
750
staff and volunteers
in futures thinking to explore and define a bold, shared vision for the future of the Y.
Engaged more than
330
to advance YMCA federal legislative priorities.
Along with YMCA and Alliance leaders, conducted more than
congressional meetings
Y ADVOCATES
hover to See EXAMPLE
Activated advocates to share op-ed in Newsweek by Y-USA CEO Suzanne McCormick urging Congress to support supplemental child care funding.
Throughout 2023, Y-USA has prioritized trust building and transparency by communicating about how we are focusing our efforts and resources to help strengthen YMCAs and our Movement. As the year comes to an end, we want to highlight some of our biggest accomplishments toward that goal.
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Responding to YMCA Priorities
Delivered new and improved third-party payor opportunities for YMCAs by supporting:
Direct contract agreements with Medicaid Managed Care companies in 12 states, benefiting nearly 100 Y associations. Many more contracts are in progress. Contracts pay for Y memberships and, in some cases, additional services like evidence-based health programs, child care and swim lessons.
Renegotiations for more than 20 Y alliances and associations with several companies like Optum and FitOn.
Regranted more than $21.5 million in funds secured through national partnerships to 426 Y associations.
Learn more: National Partnerships
Provided more than $600,000 in scholarships and fee waivers to support YMCA staff and volunteer attendance at the 2023 General Assembly and ME@GA.
Received an A- / Stable Issuer Credit Rating from S&P Global Ratings, a signal to donors and partners that Y-USA effectively and responsibly manages funds to support YMCAs in meeting the needs of their communities.
Responding to YMCA Priorities
Completed more than 2,300 projects and light consults for YMCAs.
38%
& earned an NPS of 86
Y-USA completed
& earned an
NPS of 83
Alliances completed
19%
& earned an
NPS of 69
Hubs completed
42%
Services and Support for YMCAs
Staff Recruitment and Leadership Development
Staff Recruitment and Leadership Development
Responding to YMCA Priorities
Facilitated the completion of more than 116,000 courses and certifications by YMCA staff and volunteers, including:
21
attended by more than 500 staff
Principles & Practices,
82,000+
eLEARNINGS
1,965
Leadership Certifications
50,000
Secured free access to LinkedIn Learning for
YMCA staff and volunteers
3,450
Welcomed
Y staff and volunteers to General Assembly in Atlanta in July
Launched Y-USA’s
new Leadership Advisory Council
with 20 Y leaders from across the Movement
100 Y
New Financial Development training cohort programs for staff from
Associations
29 Y
2 staff recruitment cohorts serving
staff
~100 Y
Engagement of
as potential new faculty and trainers
Click to learn more
NUMBERS AT A GLANCE
Thank you to the YMCA staff and volunteers who engaged with Y-USA to communicate the top needs of YMCAs, solve problems and work collaboratively to move our organization forward in 2023. We know there is much more work to be done, and we look forward to building on our progress and delivering even greater results in 2024.
In support of our commitment to increase trust building and transparency, we regularly update our strategic plan and other project progress on the Accountability Portal on Link.
There, you’ll also find key organizational data about Y-USA, including budget information, our Workforce Diversity Dashboard, organizational architecture and staff list.
Send any questions to support.center@ymca.net.
Keep up with Y-USA's latest progress and organizational data by visiting the Accountability Portal on Link.
Copyright © 2023 YMCA of the USA. All rights reserved.
52
supported and completed
YMCA CEO searches
94
supported by Y-USA staff
YMCA crisis situations
400+
YMCAs utilize Y-USA's Sprout Social enterprise solution to plan, manage and measure their social media content and channel strategy
28,650
emails, phone calls and application requests managed by Y-USA’s Contact Center
4,178
participated in 5 national competitive events supported by Y-USA
athletes
5.87
to YMCA.org, with 1.99 million redirected to donate or visit a local YMCA website
22,322
downloaded from Link’s Marketing Community
Files
75,241
plus another 128,343 images downloaded from the Brand Resource Center
marketing assets
million visitors
*All content is as of Nov. 1, 2023.
Associations
Facilitated:
Services and Support for YMCAs
Service Delivery System Net Promoter Scores
Financial Resources for YMCAs
100
Years
Celebrated
of the Short Course Swimming and Diving National Championships
YNAN
Total
$21.5 million
426
54%
of Y associations received a grant
Y associations received a grant
$10.1 million
317
49%
Small and Mid-Size
YNAN
Mid-Major
$3.7 million
53
75%
$7.7 million
56
95%
Operational Excellence
Resource Development
Program Excellence
Advocacy
Financial Development
Marketing
Resource Development
Abuse Prevention & Organizational Risk
Board Governance
Facility/Property
Financial Sustainability
Global Social Equity
GDEI Foundations
Human Resources
IT
Leadership Development & Career Mentoring
Learning Content Development
Multicultural Leadership Development
Strategic Planning
Communications
Operational Excellence
Innovation
Anti-Hunger
Aquatics
Camping
Housing
Community Workforce Development
Membership
Mental Health
Newcomer Immigrants
Out of School Time
Teens
Program Excellence
93%
of YNAN Ys used the service delivery system
94%
of MidMajors used the service delivery system
63%
of SMYs used
the service
delivery system
Service Delivery System Usage by Y size
see more
397 also attended the preconference event, Multicultural Experience at General Assembly.
Throughout 2023, there were 1,134 attendees at 9 Regional Emerging Multicultural Leadership Experiences hosted at Ys around the country.
Each association’s payment was based on its pro-rata share of Y-USA’s estimate (as of July 1) of total financial support to be paid in 2023.
Distributed one-time payments to Y associations totaling $7.5 million.
28,650
emails, phone calls and application requests managed by Y-USA’s Contact Center
Active lines of service include
human resources
finance
customer experience
risk management
information technology
regranted as of Nov. 1, 2023
Visit Accountability Portal
Million Distributed
$0.5
$7.5
NPS OF
86
Y-USA completed 38% & earned an
NPS OF
83
Alliances completed 19% & earned an
NPS OF
69
Hubs completed 42% & earned an
Small and
Mid-Size
Y staff
Activated advocates to share op-ed in Newsweek by Y-USA CEO Suzanne McCormick urging Congress to support supplemental child care funding.
Copyright © 2023 YMCA of the USA. All rights reserved.
Services and Support for YMCAs
Staff Recruitment and Leadership Development
Financial Resources for YMCAs
Staff Recruitment and Leadership Development
Financial Resources for YMCAs
Services and Support for YMCAs
Y-USA Advisory Summit
Launched new forums for gathering CEO feedback:
Quarterly CEO Town Halls
A 13-member CEO Advisory Council
Y-USA Advisory Summit